Gym marketing results
Real gym marketing results from real gym owners: the before and after, the owner in their own words, and exactly what we ran to get them more members. We count members who sign and stay, not leads.
Josh owns CrossFit Prior Lake, a CrossFit gym in Prior Lake, Minnesota. In the first week after we launched his gym marketing he signed six personal training clients and five members, eleven signups in seven days. The gym has since grown from 81 to 132 members, and we have worked together for over two years.
Short versions, in the owners' own words where we have video. Every number is counted from the day the campaign went live, and each one comes with its timeframe, because a result without a window means nothing. They are different kinds of gym, from a HIIT studio to two CrossFit affiliates, in different markets. The one figure that is our own estimate is marked as approximate.
$1.1K+
Collected in his first week of launch
Revenue in the door within seven days of the campaign going live: collected, not quoted, not pending. Tap the video to hear Carlos tell it.
Carlos · HIIT studio · Video 0:43
$4.2K
New memberships in his first 40 days
Paid ads plus automated follow-up, counted from launch day. Forty days in, Jose had $4.2K in new memberships on the books.
Jose · General fitness · Video 0:46
5 + 20
New memberships + appointments in 15 days
Five new memberships and twenty booked appointments in fifteen days, counted from launch. Jeremy walks through it in his video.
Jeremy · Strength & conditioning · Video 1:20
61 → 72
Members in one month
Eleven net new members in a single month, plus high-ticket transformation packages sold on top of the regular memberships.
Will B. · CrossFit affiliate
~10
High-value members in one month (approx.)
Erik came to us by referral. We have helped him get more people in the door: roughly ten high-value members in about a month, by our own estimate.
Erik P. · Fitness gym
None of them is clever on its own. The value is that all three exist at once, built in one pass and switched on together, which is rare. Ads bring strangers who live close enough to train, the page turns a tap into a booked intro, and follow-up answers within minutes while the owner is still coaching. Here is every gym marketing service we run, and how each piece works.
Meta ads on Facebook and Instagram, aimed at a radius people will actually drive for, with creative that shows the real room, the real coaches and the real members.
Gym Facebook adsFast, mobile-first, one action on it. Name, number, pick a time. Most gym websites are brochures. This one is a door.
Gym website designAutomated SMS, email and voicemail within minutes, not hours, and for weeks if the person goes quiet. This is where most gyms lose the sale.
Gym lead follow-upFrom CrossFit boxes to strength and conditioning gyms, HIIT studios and general fitness floors. We work with one gym per market, so none of these owners is competing with another for the same members. You can read how we work, step by step, on our gym marketing process page.
The questions gym owners ask after watching the videos. If yours isn't here, bring it to the call.
They're real, and they're counted from launch, but they aren't a promise. Once it's running, gyms typically see 5–15 new members a month, and the first new member usually comes in around 5 days. Typical ranges, not guarantees; we'll look at your market on the call. The Puravida Fitness figure is our own estimate.
The same three pieces at every gym, switched on together: Meta ads aimed at a real driving radius, a fast page built to book an intro, and automated follow-up by text, email and voicemail that replies within minutes.
From the day each campaign went live, and every number comes with its timeframe. We count members and money in the door, not leads: booked intros, shows and sign-ups, and from month three, how many of the people we brought in are still paying.
Two CrossFit affiliates (CrossFit Prior Lake and CrossFit Shelby), a HIIT studio (HIITCore Fitness), a strength and conditioning gym (ION Strength & Conditioning), a general fitness gym (MUV The Gym) and Puravida Fitness, in different markets. One gym per market, always.
A free 30-minute call with Vincent on Google Meet. No card needed. We'll look at your members, your ad spend and where your leads leak, and if we can't help your gym, we'll tell you on the call.
Vincent YuFounder · you talk to him, not a rep
First month free
No contract